University of Leoben (Austria), Technical University Freiberg (Germany), University of Petrosani (Romania), University of Leon (Spain), Technical University of Crete (Greece), Silesian University of Technology (Poland) and Mittweida University of Applied Sciences (Germany) are seven higher education institutions located in six different EU member states that have joined forces to create a strong and unique European University in the field of Responsible Consumption and Production (RCP): EURECA-PRO. It has a two-fold societal and planetary mission. On the one hand, it holistically contributes to the highly topical issue of RCP under Sustainable Development Goal (SDG) 12, and on the other hand, it effectively contributes to the transformation of the European Higher Education Area complimentarily to SDG 4. Innovation is the key to reaching the targeted CO2 reduction and associated sustainability practices of the EU Green Deal until 2050. Its realization is based on new technologies and processes that integrate material and resource flows of in the sense of the Circular Economy and on responsible consumption behaviours that are aligned with societal expectations concerning the fight against climate change. Inclusive, borderless and integrated Education supports more competent and skilled graduates that can contribute to this grand European societal challenge. By 2040 EURECA-PRO is the global educational core hub and interdisciplinary research and innovation leader in qualitative environmental and social framework development for RCP of resources and goods. This comprises technological, ecological, policy, economic and societal aspects and their transfer into society and industry. Staff and future graduates will have sustainable, interdisciplinary, intercultural and systemic thinking engrained in their natural way of operation, fostering a prosperous societal development and a healthy economy while at the same time relieving environmental pressures.