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GameforChange - Game for Change: Gamification of Youth Entrepreneurship with AI and Green Skills

1011844102024Cooperation Partnerships in the field of Youth – European NGOsongoing
Countries: BE|MK|IT|BG · Grant: €400,000

Project summary

Within this project, JA Europe (BE) will join forces with Inflow (BG), Mosaico Studio (IT) and I-DS (MK) to reach millions of youth via an entrepreneurship training programme combined with AI and Green skills. The partners will disrupt the way learning among European youth is perceived and increase their engagement and active participation by introducing animated European Youth Characters reflecting youth needs, while simultaneously incorporating values outlined into the latest European Youth Policies. To bring the European characters to life, a script will be developed, followed by a production of a 12-episode learning video-series. The video-series will be blended with interactive approaches to ensure youth engagement. The knowledge-check on a specific topic will take the form of a game where rewards in the form of badges will be used. The badges can later be added in their CVs to serve as employment credentials. The training will be accessible via a web-application that can be used via a desktop computer, tablet or phone, ensuring wide transferability. The whole concept will be piloted with 1000 diverse youth and updated in lines with the feedback in order to ensure the most applicable user experience (WP4). AI-efficient, cost-effective (subtitle) translation will be provided to 24 EU languages, ensuring wider uptake and sustainability (WP3). The web-application will also contain a space for exchanges and collaborations between young individuals and will be led by the virtual characters, to inspire joint approaches and to pave the way for the development of a space for youth where they can address common challenges, ranging from social justice and environmental sustainability to education and employment opportunities. All of this will be backed up by an inclusive inspiration and promotion strategy, reaching 1 million young individuals and onboarding at least 360 000 of them for the year after the project completion.

Project partners (4)