CONTEXT: The idea of the ProBM 2 project comes from the fact that every year, more and more enterprises are established, but less than 40% of them survive the first 5 years. The main problem is that many entrepreneurs-to-be do not value the power of business models and seem not to pay enough attention to this stage of company creation. The ProBM 2 project is a continuation of the ProBM project “Understanding and Developing Business Models” (ERASMUS+), in which the partners developed a simple and helpful compendium of business models for the present or future entrepreneurs. This compendium is then a great base for preparing an educational offer in the form of a training programme (on-line and offline) for adult educators and training providers, which could be used in order to educate entrepreneurs and other adult people interested in gaining or extending knowledge and skills in the area of business models. OBJECTIVES: The main objective of the ProBM 2 project is to increase skills and knowledge of adult educators and training providers in teaching business models. Acquired knowledge and skills will directly contribute to the design and use a good business model by the beneficiaries (the adults wishing to undertake business activity or already having a business) in practice in their present or future enterprises. PARTICIPANTS: The target group includes adult educators and training providers willing to teach business models as one of the elements of the entrepreneurship, entrepreneurs-to-be, and other adults (as beneficiaries), who wish to extend their knowledge and skills on business models. ACTIVITIES: The project foresees to undertake the following activities: four transnational meetings, case study analysis on business models successfully used in enterprises in partner countries (O1); competency profile for adult educators in the area of business models (O2); business models training programme for adult educators (O3); methodological guide for adult educators (O4); e-learning platform with the content of the training programme (O5). Moreover, the partnership foresees a wide range of dissemination activities (among others multiplier events in partner countries). METHODOLOGY: The methodology in the ProBM 2 project assumes that the main responsibility belongs to the coordinating institution (ITeE-PIB), that supervises in the final stage the level of the performance of all tasks. In regards to the individual tasks, they are adequately divided between partners. The research methods used for the execution and completion of tasks include among others literature review, document analysis, case studies, discussion panels, interviews, and surveys. In the meantime of the execution of the project, the transnational meetings are organised. RESULTS: The main result obtained in the ProBM 2 project are strongly linked to the outputs: case study analysis on business models in the enterprises in partner countries (O1); competency profile for adult educators in the area of business models (O2); business models training programme for adult educators (O3); methodological guide for adult educators (O4); e-learning platform with the content of the programme (O5). The main expected result of the ProBM 2 project will be the improvement of knowledge and skills of the target group and beneficiaries. IMPACT: The ProBM 2 project has an impact on the target groups: (1) adult educators and training providers (possessing the necessary competences in the area of business models, improved awareness of the importance of teaching about business models as one of the elements of the entrepreneurship); beneficiaries - (2) adults, who wish to extend their knowledge on business models, and other adults planning to establish own enterprise (broadening of horizons to see the bigger picture of the benefits from having and improving business models; having the necessary competences in well-planned establishing of an enterprise; increasing knowledge about the principles of the business market). BENEFITS: The use of the developed educational materials and knowledge on the issues linked with business models will enable to avoid the present or potential enterprise’s failure, and as a consequence, increase in the chances of its survival and success.
The main objective of the ProBM 2 project was to increase the skills and knowledge of adult educators and training providers in teaching business models. This is due the fact that acquired knowledge and skills directly contribute to the design and use of a good business model by the beneficiaries (the adults wishing to undertake a business activity or already having a business) in practice in their present or future enterprises. At first, the partners wanted to know the level of knowledge on business models in selected enterprises. Based on this knowledge, they developed a complex training course with eleven (11) modules dedicated ONLY to the topic of business models. The partners wished to develop the product which could be further on transferred to adult schools, associations, and other organisations teaching the adults. The teachers of adult people and training providers can use the developed materials as they are free of charge and to adjust them to the teaching plan of possible teachers. The adult educators are able to use the materials altogether or separate modules. The use of the design content may contribute to better understanding of the problems related to business models by the target groups.
The idea of the ProBM 2 project came from the fact that every year more and more enterprises are established, but less than 40% of them survive the first 5 years. The main problem is that many entrepreneurs-to-be do not value the power of business models and seem not to pay enough attention to this stage of company creation. According to EUROSTAT Business Demography Statistics data (average data for the countries participating in the ProBM 2 project), 83.04% of newly-established enterprises have survived the first year (Greece 91.35%, Malta 84.58%, Romania 84.17%, Poland 82.71%, Italy 82.16%, Portugal 73.30%). After three years of survival the rate is much lower – 53.78% (Romania 64.35%, Poland 51.99%, Italy 53.91%, Portugal 44.90%), and after five years the rate is critical – 37.53% (e.g. Romania 40.55%, Poland 39.31%, Italy 41.80%, Portugal 28.49%). The partners wanted to increase the skills and knowledge of adult educators, training providers and other interested beneficiaries in the topic of business models in order to be able to create such a model for the own company or at least to know which elements are included in today's business model.