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Research and teaching case studies as a tool for transfer of current knowledge from business practice to academia

2020-1-CZ01-KA203-0783482020Strategic Partnerships for higher educationfinalized
Countries: CZ|PL|SK · Grant: €147,172
Research and innovationCooperation between educational institutions and businessEntrepreneurial learning - entrepreneurship education

Project summary

The project “Research and teaching case studies as a tool for transfer of current knowledge from business practice to academia” is elaborated within the Erasmus+ programme for the creation of international strategic partnerships in higher education, businesses and other institutions for the purpose of improving the teaching quality, cooperation with practise and support and development of innovations. The project seeks to create conditions for research into current approaches to entrepreneurship in companies and to change the content and methods of teaching of entrepreneurship towards greater student participation and better cooperation with businesses. The project focuses on two forms of case studies - research and teaching. Both forms of case studies are widely used in the academic environment, enabling academics to connect with the real world of business and transfer knowledge from practice to research and teaching. The project objectives are: 1. development of knowledge about forms and ways of business decision-making, business opportunities and business process in selected countries with focus on application of effectual/ causal logic; 2. developing the competencies of researchers in the field of research case studies; 3. development of competencies of pedagogical staff in the field of creation and teaching of case studies; 4. creation of innovative teaching materials - case studies of the "Harvard" type; 5. involvement of practitioners (case study actors) as guests in the classroom; 6. linking research and teaching staff with practice; 7. sharing research and teaching experiences in the framework of a strategic international partnership; 8. Improving the quality of research and teaching activities at the participating universities. The following schools are involved in the project: University of Entrepreneurship and Law (Czech Republic) – private non-university providing education for future entrepreneurs, managers, corporate lawyers, media and marketing experts and other experts. University College of Business in Prague (Czech Republic) – private non-university specializing in education in tourism and air transport. Paneuropean University (Slovak Republic) – a private university offering higher education studies in 20 accredited degree programs at 5 faculties (law, psychology, economics and entrepreneurship, mass media, informatics). University of Information Technology and Management in Rzeszow (Poland) – a private university offering programs at four faculties (management, IT, media and social communication and medical). The associated partner is PROSPERITA holding – a Czech investment group operating on the market for more than 20 years. In its portfolio, it has more than 80 companies across industries, mainly in the Czech Republic. Many of these companies operate in international markets, including Poland and Slovakia. Key project activities include: A. Creation of research case studies Eight research case studies will be developed as part of the project and a comparative multiple case study will be developed based on these eight research case studies. Case studies will be elaborated for selected subjects from the portfolio of PROSPERITA holding. Research case studies will allow the transfer of current approaches to business opportunities and business decision-making to the academic sphere and evaluation of these approaches in the context of effect theory, processing of this knowledge and subsequent transfer into practice. B. Creation of educational case studies and their testing in the classroom The project will be created four case studies including teaching notes. Training case studies will be created for entities / firms from the affiliate portfolio. Teaching case studies will enable the transfer of current approaches to business opportunities and business decision-making to teaching at universities. Students will be able to solve real business practice examples of companies from their close region and with the possibility of immediate contact with the participants of the case study. C. An educational program aimed at creating and using case studies in teaching and research The project will prepare and implement an educational programme for academic staff of partner universities focused on the creation and use of case studies in the academic environment. The programme will focus on the competencies needed to carry out research using the case study method and the competencies needed to create case studies and teaching by case studies. D. Formation of an open ecosystem for cooperation in teaching, research and knowledge transfer between universities and companies Through the network, the research capacities of universities will be strengthened, current business knowledge will be applied to teaching, effective teaching methods (case studies) will be expanded, new teaching materials will be created and educational programs will be innovated.

Objectives

The objectives of the project are: 1. development of knowledge about the forms and methods of business decision-making, business opportunities and the business process in selected countries with a focus on the application of effectuation/causal logic; 2. development of the competences of researchers in the field of creating research case studies; 3. development of the competences of teaching staff in the field of creation and teaching of case studies; 4. creation of innovative teaching materials - "Harvard" type case studies; 5. involvement of experts from practice (actors of case studies) as guests in teaching; 6. connecting research and teaching staff with practice; 7. sharing experience from research and teaching within a strategic international partnership; 8. improving the quality of research and teaching activities at participating universities.

Background

The project "Research and teaching case studies as a tool for the transfer of current knowledge from business practice to the academic sphere" was developed as part of the Erasmus+ program for the creation of international strategic partnerships in the field of higher education, businesses and other institutions in order to improve the quality of teaching, cooperation with practice and support and innovation development. The project sought to create conditions for research into current approaches to entrepreneurship in companies and to change the content and methods of teaching entrepreneurship towards greater student participation and greater cooperation with businesses. The project focused on two forms of case studies – research and teaching. Both forms of case studies are widely used in the academic environment, where they enable the connection of academic staff with the real world of business and the transfer of knowledge from practice to research and teaching.

Project partners (4)