New media is the most powerful force in forming our perception of reality in our days. 8 partner organisations from EU and neighbouring countries have decided to explore the problem of prejudice and discrimination through the lens of new media. Taking into account the current media trends in Europe, we propose to analyse the role and impact of online and social media in creating a stereotypical image of a disadvantaged person. In line with the Erasmus + programme objectives, our project is envisaged to prevent the violent radicalisation of young people and to reach out to young people with fewer opportunities, like minorities, people living in less developed rural regions, LMBTQ people, migrants and their children, etc., either directly or indirectly through youth workers working with these groups. We aim to develop critical thinking skills of youth workers and raise the organisations’ capacity in the field of new media literacy in 8 EU and partner countries to contribute to the quality of life of young people, emergence of new approaches and development of a more inclusive, tolerant, peaceful society and develop the quality and potential of digital youth work.