In line with the ever growing attention of European and International Community towards entrepreneurship, starting in 2003 with the Green Paper “Entrepreneurship in Europe” and presented in 2006 as 1 of the 8 key competences for the European Parliament to be included in high school education programmes (Gen. Ob. 23 of “Rethinking Education” paper, 2012), the UN with the 2019 “World Youth Report” introduces the necessity to promote a particular kind of entrepreneurship: social entrepreneurship. This theme, focused on value creation, mainly affects teachers, expected to take into account the interdependence between personal and social development, favouring didactic going beyond its educational aim, contributing to trigger a positive impact on world. The project “MAKE SENSE” will support teacher in this, giving both tools and educational methodologies based on an integrated use of two models: EntreComp (European Framework for Entrepreneurship Competence) and Competitive Arena (Market Innovation and Development model useful to boost entrepreneurship, to be transferred at school context). The project activities will involve 1 high-school for each country (SL, RO, UK and IT), in order to create and test social entrepreneurship courses at school, aimed to develop key competences both for teachers and students that could boost employability and civic participation. 20 students for each school (around 80 in total, of which at least 30% low-performer in order to guarantee equals opportunity of participation), will test the courses in the form of complementary and/or integrative activities recognizable as school-credits, laboratory didactic activity as a new teaching curriculum or as an innovative teaching method to be included in one or more existing curriculum. 5 teachers minimum for each school (tot. 20) will participate to training workshop (in class and remotely) specifically designed to create planned IOs, involving trainers as well (1 for each country) in order to guarantee project replicability. Regarding the methodology, the intervention will be based on Competitive Arena Model (Storbacka & Nenonen, 2012), market analysis and innovation model previously tested by Eulab Consulting in a business context and which will be transferred in an educational setting to promote innovative entrepreneurial ideas, useful to respond to one or more SDGs of Agenda 2030. The model introduce the concept of “competitive arena”, a particular configuration of dimensions and categories within a complex problem, identified thanks to techniques such as Morphological Analysis and Action-Research, proper to empower strengths and weakness of Generation Z, respectively creativity/innovation and team-working. New evaluation tools will be designed and tested to measure 5 highly professional competences common to both EntreComp model (2016) and The European Reference Framework of Key Competences for Lifelong Learning (2018) and linked with Social Entrepreneurship: economical-literacy, digital & tech-based, interpersonal, active citizenship ed entrepreneurship. Results will include the implementation of social entrepreneurship initiatives at school, in order to highlight the link between education and employability with the development of contents and teaching methods that will follow a language more suitable to Generation Z and their needs and characteristics. The expected impact is a greater young and school leadership, united together to reach sustainable development goals. Expected results common to both students and teachers is the development of new competences and practical tools in the field of social entrepreneurship, to trigger individual and group initiatives of social utility. Thanks to the project MAKE SENSE, an innovative teaching model will be transferred and validated to the school field, a model regarding young social entrepreneurship with solid scientific basis, able to stimulate European education policies with a positive impact not only on education quality but also to its ability to generate employment and respond to social problems.
The ultimate goal of the Make Sense project was to make educational institutions more receptive to the civic and social needs of today's world by focusing on the social entrepreneurship of young people. The development of entrepreneurial skills is crucial in Generation Z, focusing on creativity and innovativeness. The project pursued this objective by focusing first of all on teachers, acquiring new teaching tools and methodologies, thanks to the training workshop (IO1) and the training workshops (IO2), which involved a total of 00 teachers from the partner schools. The development of these highly expendable skills was achieved through the development of a training course linked to the EntreComp competences and Competitive Arenas. Furthermore, the innovativeness of the project is inherent in the Competitive Arenas model tested by Eulab consulting. The model was used in a business context, which made it possible to identify and investigate a wide range of possible market areas in which it is possible to be competitive. The business segment in which to compete was identified, introducing the concept of competitive arena, defined as the smallest market space within which it is possible to be a viable competitor.
The Make SENSE project was planned in line with the growing focus on entrepreneurship education,focusing on the importance of stimulating a particular type of entrepreneurship in young people:social entrepreneurship.The project idea responds in an innovative way on the creation of value,mainly involving teachers,who must increasingly refer to the interdependence between personal and social development, in didactic activities that may not only have an educational purpose, but also contribute to generating a positive impact. The project, supported teachers by providing them with both tools and teaching methodologies based on an integrated use of two models: EntreComp and Competitive Arena. The project result is shared by teachers and students and has led to the development of new skills and practical tools in the field of social entrepreneurship, leading to the stimulation of both individual and group socially useful initiatives. The project refers to two main priorities of the programme: 1) H – Supporting individuals in acquiring and developing basic skills and key competences; 2) H – Common values, civic engagement and participation; 3) SE – Reinforcing the development of key competences.