The project was initiated after one of the educational meetings by young volunteers cooperating with the foundation. After noticing the gaps in marketing knowledge and in creating the social campaign, we decided to plan the submission of the application. Foundation's collaborators, willing to develop the foundation, initiated job shadowing. The partners approved the idea due to the possibility of receiving feedback and a new look at the activities of their organization. In addition, we want to spread knowledge about discrimination related to skin diseases and make people aware by building empathy that skin diseases do not determine human value. Partner units showed willingness to learn about our educational offer, which also influenced the decision to cooperate. The goal of the project is to specialize the management and associates of the foundation in a dialogue with young people about embarrassing skin diseases - psoriasis, acne, atopic dermatitis, lichen. Young people are most affected by exclusion and discrimination because of their appearance. Adults forget about hormonal jumps, the unformed identity of teenagers who are not immune to the influence of the environment. Young people seek solutions to their skin problems and related emotional problems on the internet or among trusted peers. We want to prevent this by conducting an informed dialogue with young people, so that they will turn to specialized units for help - dermatological and psychological help. We want young people to feel that they are not alone - that they belong to a Europe in which teenagers and young people face problems such as skin diseases, discrimination and related social exclusion in every country. Bearing in mind the well-being of young people, we want to learn to create social campaigns from an organization that is experienced in promoting health and breaking taboos among young people. The trip will allow our staff and co-workers to train in acquiring partners, planning the campaign, its management and promotion. Nowadays, marketing issues are one of the most important branches of development for every enterprise but also for NGOs. Without adequate knowledge about social campaigns, we will not be able to reach young people on an international scale. Partner organizations with extensive experience in working with young people will be a model for us to develop the competences of the foundation's management staff. The partners have in their portfolio many social campaigns and educational campaigns, thanks to which, through seminars and job shadowing, we will be able to acquire new knowledge, but also provide our partners with a fresh look at their activity patterns. Objectives: Activation of participants by conducting discussions, creating papers and presentations To acquaint participants with the basics of marketing among NGOs Providing participants with organization promotion tools and social actions Creating schemes for acquiring partners, sponsors and patrons of campaigns / organizations Reaching young people from Europe with an educational offer Creating internal and external project management procedures Acquiring new ideas for social campaigns, educational offers, and activation campaigns for young people Creating a project management scheme, regulating repetitive activities Reaching a larger group of young people with the educational offer of the foundation Creating a community atmosphere within the organization Creating a sense of community with other partner countries Reaching recipients from other European countries More effective project management