KJU strived for cooperation via the mobility of individuals, programs, and services to connect with current international developments and ongoing projects within a multicultural context. Goals: 1. Excellence in Student Mobility to contribute proactively to the development of engaging, relevant and personalized learning and working experiences that mirror the students’ daily lives, the reality of their future and provision of equal chances.2. Excellence in Staff Mobility Engagement of the faculty/staff in international mobility integrated in KJU’s strategic management of Professional Lifecycle Model.3. Internationalization of the Study Programs to continuously play a key role in the development of curricula, course units and portfolios using innovative blended learning models 4. Linking Education, Research and Business to integrate international mobility into KJU’s co-operative educational model to increase the interaction between the students, academia and stakeholders.4. Excellence in Academic Services. The integration of the international dimension in all academic services provided to both students and staff with special respect to the further development of the mentor system and counselling. 5. Maintenance of KJU Identity.