-to integrate and innovate the didactic offer of the schools of humanistic and artistic craftsmanship extraction of the partner countries from the following points of view: methodological, with the introduction of game-based learning solutions as an advanced assessment tool to develop the students' creative and entrepreneurial potential; content-didactic, by placing art-inspired pathways and workshops at the centre of the learning programme - to develop an entrepreneurial mind-set and digital maturity for the benefit of students in the 4th and 5th year of upper secondary schools in IT, ES, PT and EL to valorise the creativity and craftsmanship of young people by supporting their willingness to put themselves to the test by using digital communication 4.0 technologies to make the products they make more attractive - to promote digital integration in learning by adopting interactive and gamified training solutions in line with the evolution of multimedia languages - to align a pool of partnership teachers through two transnational mobilities to conduct Art-Inspired Creativity Labs for entrepreneurship and digital communication 4.0 and to acquire the lightlearted-didactic logic of GAME-BASED LEARNING
The project focused on creativity, in its multiform artistic, visual and cultural expressions, as an experimental terrain for the meeting and contamination of languages, values and experiences of European students, which the project aimed to recuperate, valorise and promote by realising a multicultural cross-fertilisation in the EU educational systems, making artistic productions the core of a new educational strategy and focusing on digital transformation and entrepreneurship as levers for the empowerment and valorisation of young people's potential, capable of generating value, enriching the cultural and creative economies of the partner countries. The project responded - To the priority of acquiring digital learning skills and methods in school systems (Opening up education: innovative teaching and learning techniques for all through new technologies and open educational resources, EC, 2013). - To the use of digital marketing strategies and solutions to enhance and communicate craftsmanship of excellence, that required dissemination to broader sections of the population using the most modern media available (International Charter for Artistic Craftsmanship).