By implementing the SeniorVlog project, we aimed to improve the digital inclusion of older adults by equipping them with skills to actively engage in social media as vloggers. We wanted to address the digital divide that left many seniors excluded from opportunities for connection, self-expression, and cognitive stimulation. The project focused on empowering seniors to confidently use technology and share their stories, passions, and expertise through vlogging. We developed the innovative SeniorVlog Training and Mentoring Program, incorporating gamification elements and personalized mentoring to make learning engaging and accessible. Our goal was to enable seniors to create meaningful content and build self-confidence. Additionally, we aimed to equip adult educators with new skills to support seniors effectively in their digital journey. By doing so, we sought to promote social inclusion, challenge stereotypes about aging, and highlight the value of senior voices in online communities. Ultimately, the project intended to enhance the well-being, independence, and active participation of seniors in modern digital spaces.
We applied for the SeniorVlog project to address the significant digital divide that had been impacting older adults in the EU. Data showed that 43% of seniors aged 65-74 had not been using the Internet regularly, and only 18% had been active on social media. This digital exclusion limited their opportunities for connection, self-expression, and cognitive stimulation. The project aimed to empower seniors by providing them with the skills and confidence to engage in digital spaces as vloggers. Through the SeniorVlog Training and Mentoring Program, seniors gained key digital competences, fostering their inclusion in online communities and enhancing their quality of life. The program combined gamification, tailored mentoring, and interactive tools to support their transition into the digital world. This initiative also bridged intergenerational gaps, promoted active participation, and reduced stereotypes around technology and aging. It aligned with Erasmus+ goals by improving digital literacy, encouraging lifelong learning, and supporting educators with innovative methods to teach and mentor seniors effectively.