The project's main objective is to strengthen the tourism sector's resilience and sustainability through three strategic elements: digital transformation, environmental care, and flexibility in professional training. First, we seek to increase the digital capabilities of tourism professionals, promoting the use of technological tools to offer safe and sustainable experiences. Likewise, the aim is to increase the adoption of innovative digital practices that improve connectivity and facilitate the transition to smarter tourist destinations. Regarding caring for the environment, the project focuses on sensitizing interested parties to the benefits of sustainable tourism and fomenting a cultural change in commercial operations, integrating sustainability as an essential value. Finally, we seek to expand the opportunities for professional training (VET) through practical materials and a manual of good practices, helping professionals to adapt to the new demands of the tourism market with digital and sustainable skills.
The Erasmus+ KA210 project was designed to respond to various needs identified in the tourism sector, especially regarding the impact of the pandemic, which highlighted deficiencies in digitalisation, sustainability and professional training. It was observed that many tourism professionals care for advanced digital skills, affecting their ability to offer safe and sustainable services. Furthermore, there is a lack of understanding regarding integrating digital technologies and sustainable practices into its operations. Therefore, we aim to foster digital transformation, raise awareness about environmental sustainability and increase flexibility in professional training (VET). The project aimed to provide practical examples and lessons that will help tourism professionals adapt to the new expectations of the market, aligning actions with the EC's Digital Education Action Plan and the objectives of the Green New Deal. In summary, we work to empower actors in the tourism sector in the use of digital technologies and sustainable practices, promoting smarter and more resilient destinations.