RURA is a project supported by a consortium of partner organisations from six European countries. These organisations worked collectively to promote the empowerment and well-being of young people from disadvantaged geographical areas, with a focus on those living in the Inner Areas. The main objective of the project was to improve the capacity of participating youth workers and partner organisations to carry out quality youth work in rural settings. In addition, the project aimed to improve the civic engagement of young people residing in the target areas (in particular the Val Vibrata and the "Gran Sasso-Laga" District, which is predominantly mountainous) by being able to plan a possible development of quality youth policy initiatives in rural areas and to promote civic participation and European citizenship among young people. This was made possible through reflection activities, workshops and awareness-raising on the various opportunities offered to young people and social entrepreneurs at local and European level. By facilitating networking activities between young entrepreneurs and youth workers from different EU countries, the project succeeded in identifying and exchanging effective practices aimed at improving youth welfare, and an informal network was created between European associations, professionals and organisations with the aim of facilitating the exchange of specific know-how and good practices in youth work. The project culminated in a mobility dedicated to bringing together youth workers and social entrepreneurs in the picturesque setting of the Monti della Laga National Park in Villa Penna di Campli (TE), Italy. The participants engaged in group discussions, met with local entrepreneurs with a strong social and environmental focus and analysed case studies in order to identify potential initiatives to promote youth welfare in rural areas. The youth workers took on the role of 'special envoys', using their expertise to advance the local community by designing new initiatives and programmes to promote youth welfare. This process provided both local actors and the youth workers themselves with new concepts and tangible initiatives to make their respective areas flourish through the active involvement of young people.Furthermore, the mobility programme addressed the way in which partner organisations disseminated information about Erasmus+ opportunities to young beneficiaries, thus improving their awareness and ability to use certain channels.