The core objective of the project was to enhance the skills of young people engaged in grassroots environmental organisations across Italy, Spain, and Greece. Our goal was to strengthen their ability to design and implement effective communication strategies, organise impactful events, mobilise local communities, and access the resources needed to scale their actions. To address these needs, we co-created and tested a flexible Edu-campaigning training kit, aimed at filling key skill gaps that often hinder their effectiveness. Beyond capacity-building, the project sought to foster a shared understanding of climate challenges and promote European values by encouraging cross-border collaboration. Through this process, we aimed to empower youth as active citizens—equipped not only to lead local environmental action, but also to contribute meaningfully to broader European priorities in sustainability, civic participation, and digital transformation.
We applied for this Erasmus+ KA210-YOU project to empower youth grassroots environmental organisations in overcoming the communication, digital, and organisational challenges that often limit their effectiveness. In countries like Italy, Spain, and Greece, many youth-led or youth-driven initiatives show great motivation but frequently lack the tools to engage their communities, mobilise support, and advocate for change. These gaps are especially pronounced in marginalised or underserved areas. To address this, we co-created a flexible Edu-campaigning training kit designed to equip young people with hands-on skills in digital campaigning, storytelling, and community organising. Recognising the emotional toll of climate action, we also integrated elements of climate psychology to help youth navigate feelings of eco-anxiety and burnout. By collaborating across borders, we exchanged knowledge, shared local practices, and built a stronger sense of European solidarity among young people facing the urgent realities of the climate crisis—particularly in the Mediterranean region.